I recently launched a new website for our tax-related service company, and I’m focusing on SEO to drive organic traffic. I’ve hired an SEO specialist, but since I only know the basics (on-page and off-page SEO), I want to make sure we’re heading in the right direction.
Could anyone share a roadmap or steps to follow? For instance:
How to structure the overall process?
How many blogs should we post monthly?
What’s the best way to handle backlinks?
Any other tips for building a strong SEO foundation?
Your insights will help me ensure we’re on track. Thanks in advance!
A proper SEO roadmap starts with an audit tailored to your site and competitors. Generic advice won’t address your unique needs. An audit identifies high-priority areas and provides step-by-step tasks based on your market. Without one, recommendations can be hit-or-miss. Consider hiring a professional for an evaluation—it’s an investment but provides a strong foundation for success.
To get a detailed strategy, you’ll need to hire someone or invest in professional advice. Generic tips are easy to find online but might not suit your business needs.
SEO depends on your competition. The number of backlinks or blog posts you need is directly tied to how much authority your competitors have and how much content you need to establish topical authority. Focus on quality and relevance over arbitrary numbers.
Your SEO specialist should be the one creating this roadmap and explaining it in simple terms. If they can’t, you might want to reconsider who you hired.
Learning SEO yourself can be frustrating and time-consuming. A professional can accomplish in months what might take years to figure out on your own. After 25 years in SEO, I can say it’s tougher now than ever.
The SEO specialist you hired should provide an up-to-date, comprehensive strategy. Without knowing specific details about your business, generic advice won’t be as effective. Tools like Ahrefs or SEMrush can help track your progress.
@Lionel
Agreed. A professional should be able to create a tailored plan for your site. Tools like Ahrefs and Moz can help monitor progress, but having a pro handle the strategy ensures better results.
Organic SEO is a long-term process. The SEO specialist you hired should explain their on-page, off-page, and technical strategies. Share their approach here, and I can help refine the roadmap.
Eugene said:
Organic SEO is a long-term process. The SEO specialist you hired should explain their on-page, off-page, and technical strategies. Share their approach here, and I can help refine the roadmap.
Starting with a strong foundation is crucial. Begin with a detailed audit, focus on on-page optimization, and build high-quality backlinks. Aim for a few well-researched blog posts monthly. Tools like Ahrefs or Reddit discussions can help refine your strategy.