SEO Gurus - Need Help Boosting a High-Difficulty Keyword

Seeking Help
1

Here’s the question - if I have a keyword sitting at rank 16 with high difficulty, what’s the best approach to improve it?

I’ve tried adding more info to the page, but it often drops out of the top 20. What strategies do you all use to push a tough keyword up without causing it to lose ranking?

2

If you’re having trouble with a high-difficulty keyword, try focusing on related long-tail keywords instead. These are usually easier to rank and can still bring in solid traffic.

Long-tail keywords are great for targeting specific search intent, which can help you rank without impacting your main keyword negatively.

I personally use LowFruits to find low-competition keywords for this approach.

3

Try targeting long-tail versions of your keyword to capture a more specific audience?

4

For high-difficulty keywords, building authoritative backlinks can make a difference. Do a competitor analysis on the sites ranking above you to see what they’re doing.

I’d also make small tweaks to your content, but don’t over-optimize. Keep it structured and unique, and try to go for snippets. Product snippets like ‘in stock’ or reviews can help beat out the competition.

5
  • Refresh Your Content: Instead of just adding more info, update the existing content with the latest facts or trends. This can make your page appear more relevant and trustworthy.
  • Internal Linking Boost: Strengthen links from other high-authority pages within your site to this page. Internal links can boost the relevance and authority of your target page.
  • Get Quality Backlinks: Try to secure backlinks from relevant and trusted sources. Guest posts or partnerships can be helpful for this.
  • Use Related Keywords: Target some related long-tail keywords that can bring in traffic. This can build topical authority and indirectly help your main keyword.
6

@AlgorithmAddict
When you mention long-tail keywords, do you mean using them on an external blog to link back, or on the same page to rank multiple keywords together?