Should I change my backlink provider?

I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

Who would you change to though?

Is what they are doing working? Have rankings improved? Traffic? Are you receiving emails from Google re: penalties?

MissNicklaus said:
Is what they are doing working? Have rankings improved? Traffic? Are you receiving emails from Google re: penalties?

If rankings are improving, and you aren’t being warned by Google, then what they are doing might be working. You may not understand why those links are effective, but your provider does (or should).

MissNicklaus said:
Is what they are doing working? Have rankings improved? Traffic? Are you receiving emails from Google re: penalties?

These types of links do perform. You can get 5 high-quality, targeted links or 50 random ones, and you might see similar results: improved rankings, which could lead to more traffic and conversions.

Specialized backlinks work. I would stay away from random paid backlinks; you don’t need them.

How much are you paying? Publishers with quality sites usually charge more than smaller blogs or, worse, PBNs.

BountyHunter said:
How much are you paying? Publishers with quality sites usually charge more than smaller blogs or, worse, PBNs.

A bad agency might charge a lot for poor-quality links, but a low budget guarantees poor results.

That sounds bad. There’s no way those backlinks are helping your bottom line. They haven’t been effective for years.

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

They’re making Web 2.0 links for you, which won’t help your ranking much.

Mustafa said:

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

They’re making Web 2.0 links for you, which won’t help your ranking much.

Ask them for niche-relevant links. If they don’t provide them, I can help. I do outreach to niche-specific sites and can show you the types of links I’ve built.

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

That sounds like bad work. It will probably hurt your rankings more than help.

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

That’s more likely to lower your rankings than to help.

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

If your provider isn’t giving you links relevant to your business, you should have a discussion with them.

Unclewaffl3s said:

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

If your provider isn’t giving you links relevant to your business, you should have a discussion with them.

If they can’t provide better links, then switch to a new provider. What’s your niche?

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

The backlink economy is a waste of electricity and internet.

doct said:

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

The backlink economy is a waste of electricity and internet.

What isn’t?

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

You can easily check if these backlinks are toxic using Semrush.

SEOEKSPAT said:

Lewis said:
I recently noticed that the backlinks we are paying for are coming from random sites. Specifically, they seem to be from pages created on platforms like Wix to generate backlinks, or from sites that are not related to my industry or country. Some even incorrectly list links from platforms like Trello as backlinks.

Do you think I should consider changing our backlink provider? Are these backlinks contributing to our strategy in any meaningful way? If I make a change, could it negatively impact my website?

You can easily check if these backlinks are toxic using Semrush.

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