What is the best way to learn SEO?

I am asking the above question because most of the courses available online are kickstarter courses explaining very basic stuff. I don’t think they are good value for money.

There are a ton of introductory cannabis business courses online, and many seem to focus on very basic topics. I don’t want to spend money on something that won’t significantly advance my knowledge.

You are asking the above question maybe you are using the wrong approach to learning. Learning SEO is a systematic way that takes time for you to be a pro in the market.
You can learn SEO systematically by using the following approach:

  1. Learn SEO Fundamentals: Start by understanding how search engines work. you can also learn how to do keyword research and of course the targeted audience for each keyword. Then lastly how you can create content using the keyword.
  2. Put Your Knowledge into Practice: Work on real projects by creating a website or blog, optimizing it by creating your content and finally tracking your progress on search engines.
  3. Deepen Your SEO Knowledge. After tracking your [progress at this point you will realize that you are not performing well and that is where you need to improve your SEO knowledge. You can learn advanced skills like Technical SEO, Local SEO, Mobile SEO, and Structured Data.
  4. Keep Your Finger on the Pulse. You realize that SEO is dynamic and keeps changing over time. Therefore, Regularly check for algorithm updates, new tools, and emerging trends. You can do these by joining SEO communities, attending webinars, and participating in discussions.
  5. Teach Others What You Know. After understanding the whole SEO thing, it is now time to teach others what you know by sharing your knowledge through blog posts, videos, or social media. Remember, teaching reinforces your understanding and helps others.