What is your SEO tech stack & why?

I took over SEO for a 3MM/mo session with a solid site and re-tooling everything (people to tech) because of a ~30% year-over-year session reduction. What stack do you recommend for competitive research, position tracking, site crawls/audits, and so on? Ahrefs, SEM Rush, ScreamingFrog, SEOClarity, Moz, UberSuggest, and other tools…what should I look into and why?

Hi jackson comprehend this

  • Keyword Identification: Find relevant keywords and optimize your content to include them.
  • Technical SEO: Make sure your website is accessible and can be crawled by search engines.
  • Content Optimization: Develop high-quality content that ranks well in search results.

The tool provides quick keyword updates, helps you find relevant keywords, and measures your website’s performance on search engine results pages.

I believe SEMRush is the best all-around tool. The screaming frog is an absolute must-have. I also appreciate majestic, although it isn’t necessary. I also utilize ChatGPT and Midjourney.

I’ve tried every tool, and these are the only ones that come to mind.

Of course, others may disagree and argue that you must spend hundreds of dollars per month to be “legitimate”.